Industry Expertise

With over 40 years of lending history and $14B+ in capital deployed over the past decade, Travelers Financial Group brings unparalleled expertise to Dealer Direct Capital. Our strategic partnerships and successful track record in the equipment finance sector highlight our capability to deliver exceptional results.

Proven Results

Our partnership programs have consistently delivered impressive outcomes, such as improved sales performance, higher approval rates, and increased customer satisfaction. Case studies with leading equipment auctions, dealers and OEM manufactures demonstrate our ability to drive growth and profitability for our partners.

Collaborative Approach

We work closely with your existing sales and F&I teams to integrate our solutions seamlessly into your operations. Our collaborative approach ensures that our services augment your current capabilities without disrupting your business.

Your Partners in Growth

Jim Case

Founder & Group CEO

Aaron Case

President, TFS Financial

Ashwin Pamidi

CFO & Head of Corporate Strategy

Alex deRosenroll

VP, Partnerships

David Cortese

VP, Asset Based Lending

Dayna Ufland

Sr. Director, Program Operations

Trevor Lee

Director, Lender Partner Relationships

Bill Cherry

Director, Partnerships

Why Work With Us

Multi-lender
platform

Proprietary multi-lender platform provides optimal financing solutions for the entire credit spectrum.

Customer
Experience

Our solutions are designed to enhance the customer experience at every stage of the financial journey.

Capital
Provider

Our in-house lending arm expands our financing capabilities, allowing us to offer more comprehensive solutions for customers.

Industry
Expertise

With over 40 years of history, Travelers Financial Group brings unmatched expertise to Dealer Direct Capital.

Our Services

Tailored to Meet Your Needs

Multi-lender
Platform

Broader and deeper financing services to elevate sales performance.

DEDICATED FINANCIAL
SERVICES TEAM

Premier execution performance with reduced costs.

Concierge
Solution

Experience seamless, end-to-end financial services with our Concierge Solution.

Get in Touch

Ready to elevate your dealer's financing capabilities to the next level?